Spark

A global digital platform transformation

Project Mnager

Martin Hobrland

Situation

Preparation of the Platform for the Content Monetisation

Solution

In cooperation with the editorial staff, an analysis and survey among the readers was carried out. Based on our findings, experience abroad, and best practices, a new design of our website, including CMS, was developed, primarily focused on mobile devices and aimed at the monetisation of the content.

Impact

The customer´s online environment is ready for the launch of expanded content and further expansion within the Smile Music Group.

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